Rachel is an enthusiastic problem solver with a passion for marketing. She has a decade of experience driving revenue growth and brand awareness across many industries. Whether developing large-scale marketing campaigns or designing targeted social media strategies, Rachel enjoys finding innovative ways to reach key audiences.
In 2011 she kickstarted her career with the National Ski Patrol (NSP) corporate office as their Merchandising Coordinator. In 2013, she transitioned to the marketing department and was soon promoted to Marketing and Events Manager. In this role, she spearheaded many national marketing campaigns and helped manage relationships with 75 sponsors. Her responsibilities also included event planning for leadership meetings, retreats, and large events. After seven years at NSP, she ventured out to gain further experience and build her skill set by exploring new opportunities.
In 2019 Rachel embarked on a new chapter in becoming a Marketing Contractor for past employers and new companies. After a couple of years, she began to crave working in a collaborative team environment and sought out her current role at APR in 2022.
Apart from her professional life, Rachel is an avid adventurer who loves skiing, backpacking, and exploring new places. Her sense of adventure fuels her soul, and she is always seeking opportunities to escape into nature or explore new destinations.